New York, New York – January 25, 2022 – NYDIG, a leading bitcoin company is partnering with banks and credit unions to bring Bitcoin to Main Street. Today, NYDIG revealed in a full-page Wall Street Journal ad the first wave of banks and credit unions that are joining them in their mission of Bitcoin for All by making the digital asset directly accessible to their customers.
The ad, which reads, “Online banking was a weird idea at first, too,” features 35 NYDIG partners, and speaks to the fact that offering Bitcoin services is no longer a fringe idea in the world of banking. The ad represents the next phase of NYDIG’s mission to bring bitcoin to all, by allowing participating banks to meet customers’ demand for buying, selling, and holding bitcoin through their existing banking relationships.
According to a 2021 survey commissioned by NYDIG, 81% of respondents said they’d be interested in purchasing bitcoin from their bank if the service was available. In the same survey, 71% of those responding who already owned the digital asset said they’d switch their primary bank to one that offered Bitcoin-related products and services.
“We’re ready to show the world that banking is better with bitcoin,” said Patrick Sells, NYDIG Chief Innovation Officer. “Our research is clear; consumers want bitcoin and they want it through the banks and credit unions they already trust. We’re so proud that this initial group of banks and credit unions share our vision and dedication for making bitcoin accessible to everyone.”
The firm and its products meet the industry’s highest regulatory, audit, and governance standards. NYDIG has subsidiaries that maintain both a BitLicense and a Limited Purpose Trust Charter from the New York State Department of Financial Services.
NYDIG provides Bitcoin technology and financial services solutions to banks, insurers, corporations, and institutions. Following the launch of NYDIG’s bank solutions business in December of 2020, the company announced a string of partnerships with industry and platform solutions leaders like Alkami, Allied Payment Network, CSI, FIS, Fiserv, Jack Henry, NCR, and Q2.
NYDIG is dedicated to making bitcoin accessible for everyone. These partnerships represent the early adopters of the coming wave of banks to offer bitcoin services to meet the growing consumer demand. To learn more about Banking + Bitcoin, click here.